Services
While class 1 to 34 cover different types of goods, class 35 to 45 cover different types of services for people who want to trademark a service to choose from.
- · Class 35
Advertising; business management; business administration; office functions.
This class includes mainly services rendered by persons or organizations principally with the object of: 1. help in the working or management of a commercial undertaking, or 2. help in the management of the business affairs or commercial functions of an industrial or commercial enterprise, as well as services rendered by advertising establishments primarily undertaking communications to the public, declarations or announcements by all means of diffusion and concerning all kinds of goods or services.
This Class does not include services such as evaluations and reports of engineers which do not directly refer to the working or management of affairs in a commercial or industrial enterprise
Examples of companies and services:
ZWEI Advertising Company – Advertising
Centre O – Marketing and other business services - Class 36
Insurance; financial affairs; monetary affairs; real estate affairs.
This class includes mainly services rendered in financial and monetary affairs and services rendered in relation to insurance contracts of all kinds.
Examples of companies and services:
HSBC – banking
AIA- Insurance - Class 37
Building construction; repair; installation services.
This class includes mainly services rendered by contractors or subcontractors in the construction or making of permanent buildings, as well as services rendered by persons or organizations engaged in the restoration of objects to their original condition or in their preservation without altering their physical or chemical properties.
Examples of companies and services:
China State Construction International Holdings Limited – Construction
Hong Kong Computer Repair Service Centre – Computer Repair - Class 38
Telecommunications.
This class includes mainly services that allow at least one person to communicate with another by a sensory means. Such services include those which allow one person to talk to another, transmit messages from one person to another, and place a person in oral or visual communication with another (radio and television).
This Class does not include radio advertising services and telephone marketing (telemarketing) services
PCCW – Telephone and internet service
I-cable – Cable television broadcasting
. - Class 39
Transport; packaging and storage of goods; travel arrangement.
This class includes mainly services for the transport of people, animals or goods from one place to another, no matter by rail, road, water, air or pipeline, and services necessarily connected with such transport, as well as services relating to the storing of goods in a warehouse or other building for their preservation or guarding.
Examples of companies and services
Kowloon Motor Bus – Bus transport
Hong Tai Travel Services Ltd. – Travel Services - Class 40
Treatment of materials.
This class includes mainly services not included in other classes, rendered by the mechanical or chemical processing or transformation of objects or inorganic or organic substances. For the purposes of classification, the mark is considered a service mark only in cases where processing or transformation is effected for the account of another person. A mark is considered a trade mark in all cases where the substance or object is marketed by the person who processed or transformed it.
Examples of companies and services:
Tung Kee Recycle – Waste recycling
Andersen Shoes, Handbags Repair & Key Cutting – Key Cutting
Please refer to the section http://www.ipd.gov.hk/eng/intellectual_property/trademarks/how_to_classify.htm at the IPD’s website, and http://web2.wipo.int/classifications/nice/nicepub/en/fr/edition-20150101/taxonomy/ at the WIPO website for the details about the current edition and version of the International Classification.
For more information, please contact sales@centreo.hk
More related articles: Trademark Classifications in Hong Kong: Class 31 to 34