Having a solid marketing plan is a great thing for your business. And luckily, there are great online solutions for your online marketing needs. Here are a few ideas:
Do-It-Yourself Budget: Hootsuite
Being strapped for cash is not the reason to fall of the social media scene. Try Hootsuite. Hootsuite is one of the most widely-used platforms for managing social media, which allows you to schedule posts for your web content and social media or schedule specific messages to each outlet at specified times.
There is a completely free option that gives you the Hootsuite basics, or for just $11 a month you can get the pro version that gives you all the bells and whistles you need to effectively set up and manage a social campaign.
Shoestring Budget: $99 Social
$99 Social was created by entrepreneurs for entrepreneurs. The platform understands your needs and helps you get your social media campaign off the ground on a budget ($99 a month, as the name suggests).
You will be asked to fill out a pre-questionnaire so your account rep can get to know your business and needs, then they help create a meaningful social media presence for you. That plan includes daily postings, responses to social media comments and even spam removal on your branded Facebook, Twitter and Google+ accounts.
Business Is Blowing-Up Budget: Hubspot
Hubspot is a great place to start for any entrepreneur looking to develop a social-media and inbound marketing plan. It offers tons of great advice, case studies and free reports that can help you get started on your marketing strategy. If you want to work with Hubspot, don’t be intimidated. Yes, it has a big price point for large businesses, but there’s still an entry point for the up-and-comers, too. Its basic plans start at $200 a month.